Media Release – Basketball NSW Apparel Partnership
Basketball NSW is pleased to announce a new apparel partnership with Carney Sports Marketing.
Carney Sports Marketing will be the official apparel partner for Basketball NSW under a 2-year deal.
Basketball NSW Chief Executive Officer Maria Nordstrom said “CSM is committed to providing the ground service and brings innovation to our sport. We were seeking a partner who can provide a new way of approaching coverage and bring new design concepts to us in a collaborative way. CSM have their own factory in China and in Sydney, which allows us flexibility as well as provides a competitive pricing for our members. The deal locks in pricing for the term of the agreement and introduces licensing to Basketball in NSW as a concept. Our aim was to also improve the service to our state teams and with this deal, we have been able to achieve that”.
Warren Carney, Managing Director of Carney Sports Marketing added: “The partnership between Basketball NSW and Carney Sports Marketing creates a unique opportunity. Our team is looking forward to taking Basketball NSW to a whole new level and for the community to experience leading-edge designs and innovations. CSM will draw on our expertise in the textile industry, as well as our extensive experience in grass root sporting backgrounds across many sporting codes and clubs.”
About Carney Sports Marketing
Carney Sports Marketing is part of a dynamic apparel group which, along with partner company, Dina Corporate, clothes more than 1,000,000 people worldwide. We have demonstrated experience across many industry sectors including corporate wear and sporting apparel.
Our group of companies have a passion and clear focus on customer satisfaction. We pride ourselves on our ability to interpret our client’s brand and vision whilst always retaining the integrity of a high performing and fit for purpose product.
Our capabilities are showcased through our current supply partnerships with:
- Sporting Apparel
- Country Rugby League
- Grassroots including league, soccer, cricket, netball
- Corporate Apparel
- Virgin Australia
- Sydney Trains
- NSW TrainLink
- NSW State Transit Authority
- Thrifty Car Rental
- Service NSW
- Lindsay Transport
Our innovative in-house capabilities allow us to provide leading-edge design services backed by ownership and control of our own manufacturing facility in China. We believe it is this end to end network which can drive a value-adding partnership for Basketball NSW and its members.
Carney Sports marketing is excited to partner with Basketball NSW to offer a new and innovative approach to basketball apparel & accessories for its members.
Please visit Carney Marketing website www.csminternational.com.au/